Built-In Home Appliances Market in Egypt Growth Analysis
- Advancing Connected Lifestyle: The Home Appliance Sector Plays A Key Role In Enabling The Saving Of Resources Like Energy And Water
2. Living the Connected Home: Smart small appliances are still behind large appliances. Laundry and personal care is leading the dynamics.
Indeed, the kitchen contingent has now come to represent a major element of the show, as major appliances continue to evolve from utilitarian machines to high-fashion statements that help define the home. Protected by restricted distribution, UMRPs (Unilateral Minimum Retail Prices) and a deep-pocketed consumer that picks their appliances with architects and designers, manufacturers, distributors and retailers of super-premium major appliances seemingly had it made.
3. Accelerating Country’s Growth: Consumer identity and aspirations mirrored by premium products.
○ High Levels of Construction Activity & Rising complexity in technology.
This was supported by public and private investments in Egyptian infrastructural and commercial construction projects. The participation of the private sector through public-private partnerships (PPPs) has also helped to support construction activities in the country. Political and social uncertainties, however, are expected to lead to comparatively moderate growth rates over the forecast period (2014,2018), compared to the review period. Moreover, the industry’s output growth rate is expected to remain in the range of 13% to 15% over the forecast period, owing to high inflation rates. The construction industry’s output is expected to record a CAGR of 14.50% over the forecast period.
○ Constructive Growth in Hotel Industry
Construction is one of the most important industries in the Egyptian economy, contributing 7% to the country’s GDP. Egypt’s construction industry registered low growth during the period of political turmoil in the country. Owing to political and social turbulence, deterioration in the business environment, and high unemployment rates, the construction industry is expected to remain weak in the short term. However, the overall outlook for construction in Egypt over the forecast period remains positive.
This continuous sustained growth has enabled the state to win the Egypt Vision, a major world sporting event. It has also been ranked best destination in the Middle East for the second consecutive year by guest experience per ME report released by Olery, a hospitality & travel data provider. Egypt’s hospitality industry is mainly comprised of hotels, restaurants, sporting facilities, and cultural tourism assets. The market is dominated by 70% by four and five-star hotels that attract tourists mainly for business travel, transit, and leisure.
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